Collection: Prime Roast - Keene NH

The Brick House Roastery

Prime Roast’s state-of the-art roasting facility mixes the best of the old with the best of the new. It was built in the 1840s as a mill manager’s house, but by 2014 when the building came up for sale it had become a vacant remnant of the city’s industrial past.

The centerpiece of our roasting house; a super-efficient Loring coffee roaster that we call Stella. Stella is smart—her advanced controls allow for consistent recreation of perfect roasts. Stella is a clean-burning work of stainless steel art—low emissions and fuel usage combined with even more nuanced flavor profiles for our already award-winning coffees.

Forming relationships within our community is a hallmark of Prime Roast Coffee Co., our commitment to Fair Trade expands our model to the global community.  
Prime Roast Coffee offers a selection of extraordinary organic coffees. Many of our conventional coffees are also grown using organic methods, but some cooperatives or small farms that meet the organic criteria may not be certified due to factors such as the added expense of certification. Be assured that we work to source responsibly.